The diamond industry's marketing strategy has nothing on the lobster industry. Convincing people to pay beaucoup bucks to eat oceanic cockroaches. That's ballsy
You know they used to be considered such a lowly food that they were fed to prisoners? Then you damn flatlanders got a taste and magically the bottom feeders became a delicacy. From wiki:
Yeah. After ONSET LAIRD There wasn't much left on the table if it wasn't a Poe bird. Funny... It would have been the first time in a long time that HUMPY would have been useful for anything other than letter elimination.
Meh, it's for mental break between leveraging cross departmental synergy to create win for customer and company. #yadda-yadda