Or just check out Nations Starter and Alternator. They supply whole kits to do exactly that. They were the supplier for Roadtrek and the underhood generator, which was just a 280amp alternator.
No personal experience with these, but check out 12v A/C units - https://www.cruisencomfortusa.com/ Can be run off an upgraded alternator. Something to think about.
That's really not true anymore. Custom "builds" have gained quite a bit in popularity since people decided that the one-size-fits-all floorplans weren't really doing it for them. Especially on class Bs, which builders tend to ignore.
Yeah, a home built done to a high standard will still be worth money. You just have to make sure the details are spot on like a real rv.
If yous seriously want to use batteries and solar for AC look at some sailboat stuff. They make 12V stuff. Youll need an ass load of batts and panels to run it full time though. https://www.gonewiththewynns.com/air-conditioning-sailboat https://www.sailmagazine.com/diy/beat-the-heat-retrofit-an-ac-system https://www.cruisencomfortusa.com/